Publiée le 12/11/2019, modifiée le 12/11/2019
French company managing a unique portfolio of international food and dairy brands. (Product scope is: Imported range as well locally produced food products, with a primary target to Horeca).
Analyzing market trends and innovations for recommending & implementing marketing resources to develop the sales, with innovative product solution concept dedicated to a specific sale channel or QSR category, in India or for the APAC region.
Studying the direct and peripherical market environments, direct and indirect competition, distribution and consumer. Panel analysis (Nielsen, Euromonitor) and preparation of sales aids and tools based on them.
Drawing up the annual marketing plan and implementing actions in a coordinated way.
Identifying customer's strategy and how they operate.
Recommending and implementing the marketing strategy within the budget/LTP framework: Developing the product solutions as part of the Business Model.
Propose specific product solution concept through regular idealization meeting for each KA or client category (pizza or burger chains, Horeca).
Translation of the marketing speech into a sales pitch for the sales managers or KA.
Ensuring maximum consumer satisfaction, bringing attention to quality and product use at customer level.
Recommending means/resources and service providers, and coordinate their works.
Education: Diploma of Higher Education specialized in Marketing, Business or Master's courses Business School.
Experience: Sales and Marketing: 5 to 8 years –( Head of Regional Sales - Brand
Manager)
Language: Excellent communication skills in English.
Date limite de candidature: 12/01/2020